december 9, 2005
Teamwork Delivers Superbowl Ad

Ann Arbor, Michigan
Two local creative companies have collaborated on a print ad designed to attract new business to the Ann Arbor Region for a special Super Bowl XL publication.

Jill Wagner of Wagner Design and Chris Hippler of Capital Letters LLC have created a dynamic four-page ad that will appear in a Super Bowl edition of Visit Detroit, a quarterly publication of the Detroit Metro Convention & Visitors Bureau.

300,000 copies of the publication will be distributed in Detroit area hotels, book stores, and in the suites of Ford Field to target corporate leaders attending the event in February. 

Through company profiles, quotes, and statistics the Ann Arbor Region is positioned as a business climate where businesses don’t just grow, they thrive. All aspects of business in the region are covered: big and small, established and emerging, high tech and health care.

The sponsors of the ad represent an unprecedented alliance of Ann Arbor business groups. Mary Kerr of the Ann Arbor Convention and Visitors Bureau led the team that also includes Pfizer, Washtenaw Development Council, SPARK, the University of Michigan, the City of Ann Arbor, and the Washtenaw County Workforce Development.

Contact:
Jill Wagner
Wagner Design
734-662-9500 ph
734-662-6590 fax
jill@wagdesign.com

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