Wagner Design Associates Blog

Good advertising today depends heavily upon the quality of your Web presence. Creating effective websites that drive qualified traffic and lead to sales is the secret to success on the Internet. But, in reality, few business websites achieve this; simply building a site is not enough. This is because only people who know the name of the company or the website address will find it, so the company won’t generate new customers.

The key is to find the search terms people would use to find your product or service. For example, here at Wagner Design Associates we do graphic design, web design, and advertising in Ann Arbor. Try going to Google and searching for “graphic design in Ann Arbor.”  You’ll find our company on the first page. Can you say this for your product or service?  Would you like to be able to?

Good news.  We can help you with that. Wagner Design Associates offers a number of affordable and effective SEO packages that will help turn your web presence into a key sales and lead generation channel for your business.

Ann Arbor graphic design and advertising firm, Wagner Design Associates, has recently designed BioMatters magazine, a new MichBio publication that will serve Michigan’s bioscience industry. Wagner adds this magazine to a list of marketing materials designed for MichBio, which also includes a web site and e-newsletters.

MichBio (Michigan Biosciences Industry Association) is a non-profit group committed to promoting growth in the bioscience industry through education and networking, legislative and business advocacy, and communications programs, in an effort to bring together all facets of the biosciences community. The 40-page inaugural issue of Biomatters was released this fall, showcasing notable biosciences industry in Michigan.  Subsequent issues are planned, including a spring edition, which will include the organization’s directory. Wagner Design redesigned the michbio.org web site and e-newsletter communications—both used to give target audiences an overview of the MichBio organization and it’s numerous resources.

Wagner Design provides a full range of creative design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail and electronic communications and has been featured in various design publications.

Kathy Roeser-Nordling
Wagner Design Associates LLC
T: 734.662.9500
F: 734.662.6590
E: kathy@wagdesign.com

Jayne Berkaw
MichBio
T: 734.527.9147
F: 734.623.8289
E: jayne@michbio.org

Click here to read the article.

Ann Arbor, Michigan
The University of Michigan Cardiovascular Center has selected Wagner Design to handle creative services for a major philanthropic campaign. The marketing efforts will help establish the center’s presence and increase awareness of cardiovascular issues in the minds of providers and community members. A brochure highlighting the center’s resources has already been completed. Future materials to be produced include a folder, profile inserts and a philanthropic piece.

Wagner Design’s clients include health care organizations such as The University of Michigan Comprehensive Cancer Center, Ascension Health, The University of Michigan Executive Health Care Program, and Hegira Programs. The Ann Arbor graphic design and advertising firm has also added a number of retail, financial and high tech organizations to its growing client roster. They include ProQuest, All Media Group, Children’s Orchard, and Con-Way Transportation Services.

The University of Michigan Cardiovascular Center will bring together all of the University’s resources in heart and vascular treatment, research and education in a fashion similar to the Comprehensive Cancer Center established at the U-M Health System in 1986. With the new center, patients will benefit from better coordination among physicians and other clinical staff. Basic research will be brought to clinical application more smoothly. And everyone from medical students to practicing physicians to community members will have more opportunities to learn about the origin, diagnosis, prevention and treatment of conditions from high blood pressure and aortic diseases to heart attack and stroke.

Contact:
Jill Wagner
Wagner Design
734-662-9500 ph
734-662-6590 fax
jill@wagdesign.com

Ann Arbor, Michigan
Con-Way Transportation Services, Inc. (CON-WAY) has selected Wagner Design to handle special assigned projects for its marketing communications needs. The Ann Arbor-based design firm will create advertising, and collateral material for a selected number of CON-WAY’s business-to-business operating units.

Joe DeLuca, Director of Marketing Services for CON-WAY, was responsible for selecting Wagner for the project work. “We chose Wagner Design for their high quality design skills and marketing experience,” said DeLuca.

Wagner Design, an Ann Arbor graphic design and advertising firm, provides a full range of creative design and advertising services to organizations in the high technology, health care, financial, and retail sectors. Clients include ProQuest, bigchalk, All Media Guide, Mechanical Dynamics, The University of Michigan Cancer Center, Ascension Health, United Bank and Trust of Washtenaw, and Children’s Orchard.

Ann Arbor based CON-WAY is a $2.1 billion transportation and services company that provides time-definite and day-definite freight delivery services and logistics solutions. Within the CON-WAY family are regional less-than-truckload carriers Con-Way Central Express, Con-Way Southern Express, Con-Way Western Express, Con-Way Canada Express and Con-Way Mexico Express; Con-Way NOW, an expedited carrier specializing in emergency shipment service; Con-Way Logistics, a contract supply chain execution service provider; and Con-Way AIR, an airfreight forwarder with service throughout the U.S. and Puerto Rico

CON-WAY is a subsidiary of Palo Alto, California-based CNF (NYSE: CNF), a $6 billion management company of global supply chain services with businesses in regional trucking, air freight, ocean freight, customs brokerage, global logistics management and trailer manufacturing.

Contact:
Jill Wagner
Wagner Design
734-662-9500 ph
734-662-6590 fax
jill@wagdesign.com

Joe DeLuca
Con-Way Transportation
734-769-0203 ph
deluca.joe@con-way.com
www.con-way.com

Ann Arbor, Michigan
SolidSpeed Networks, Inc. has selected Wagner Design to handle creative services for its advertising and marketing communications needs. A business-to-business advertising and direct mail campaign will be launched in March; creative work on SolidSpeed’s sales literature is also underway.

Both companies are headquartered in Ann Arbor. Karen Walker, SolidSpeed’s Marketing Communications Manager, was responsible for tapping Wagner Design for the company’s creative work. “We were interested in creating high-quality, innovative marketing campaigns to match the caliber of our Internet-based services as well as our customers,” Walker explained.

“SolidSpeed chose Wagner Design because of their reputation for exceptional work with technology clients, and for the integrity and unique appeal of their creative product.”

Wagner Design is a graphic design and advertising firm in Ann Arbor. Their clients include technical organizations such as Bell + Howell, bigchalk, Mechanical Dynamics and All Media Guide. In recent years, the design firm has also added a number of retail, financial and healthcare organizations to its growing client roster. They include Children’s Orchard, a national chain of children’s resale shops, InterFirst, University of Michigan Cancer Center and Ascension Health.

SolidSpeed Networks offers its Content Delivery Network (CDN) service as a turnkey package of managed services for Web hosters. SolidSpeed Networks’ InstantEdge Partner Program enables Web hosters to offer SolidSpeed CDN to their customers literally overnight. Customers typically experience 5x reliability and up to 10x speed improvement and the ability to handle spikes in demand. SolidSpeed resellers include Web hosting industry leaders such as IBM Global Services and Superb Internet.

Technology partners include Novell, Inktomi, Internap, UUNet, Cable & Wireless, and AboveNet. SolidSpeed is also a member of the Content Alliance led by Cisco Systems.

Contact:
Jill Wagner
Wagner Design
734-662-9500 ph
734-662-6590 fax
jill@wagdesign.com