Design Quote From Steve Jobs
Jun 4th, 2009 Posted in All | No Comments »If you’re in the design field and don’t know who Steve Jobs is, then you should. He’s a co-founder and CEO of Apple Inc. as well as the former CEO of Pixar Animation Studios. When asked, “What is design?” he had the following answer: “In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric o the curtains and sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.”
As a graphic design company in Ann Arbor, we work hard at understanding the fundamentals of a company’s mission and then build the graphic design to support it. Take a look through the Wagner Design Associates portfolio and see if you think the outer layers of some of our work gets down to the soul of the company, product, or service.
