Wagner Design Associates Blog

Ann Arbor graphic design and advertising firm, Wagner Design Associates, has recently completed several new marketing initiatives for BBC Entrepreneurial Training & Consulting LLC. The creative firm developed a new logo and coordinated branding for identity materials, presentations, social media graphics and e-mail marketing campaigns. Wagner Design also redesigned BBC’s web site creating a clear, accessible interface that highlights resources available to technology-based small businesses.

“We went to Wagner Design with the goal of creating a unique, consistent look to communicate our new name and the character of our organization,” said Jayne Berkaw, BBCetc Director, Marketing and Outreach. “The people at Wagner Design far exceeded our expectations and continue to be a creative, reliable resource for us.” BBC’s passion is to help small businesses reach their milestones by providing high-value information, training, and guidance. From macro to micro, from individuals to companies and institutions, from SBIR/ STTR assessment to post-award administration, and from strategic planning to tactical implementation, BBC is committed to achieving measurable results for their clients.

Wagner Design provides a full range of creative graphic design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, and web design, and has been featured in various design publications.

Contact:
Kathy Roeser-Nordling
Wagner Design Associates LLC
T: 734.662.9500
F: 734.662.6590
E: kathy@wagdesign.com
www.wagdesign.com

For more information on BBC Entrepreneurial Training & Consulting LLC, contact:
Jayne Berkaw
BBC Entrepreneurial Training & Consulting LLC
T: 734.930.9741
F: 734.930.6629
E: jayne@bbcetc.com
www.bbcetc.com

Printwell Printing, Inc.’s corporate magazine, Cover to Cover, has received a gold award in the International Association of Printing House Craftsmen’s (IAPHC) 36th International Gallery of Excellence competition. Cover to Cover joined hundreds of entrants from around the globe in competing for awards honoring excellence in the arts and sciences of graphic expression. International judges critiqued entries based on quality of production, overall visual appearance and overall difficulty of the printed piece.

Ann Arbor graphic design and advertising company, Wagner Design Associates, designed the magazine using elements to showcase Printwell’s wide range of capabilities. At first touch, readers notice the cover’s unique suede-like feel, created using an innovative aqueous coating which is more cost effective than printing on an expensive paper often used for the same effect. Printwell is committed to green design and in one article readers see what soy ink looks like as well as learning about Printwell’s commitment to recycling and pollution control.

The first edition magazine explores many facets of the company and the printing industry itself. It targets creative professionals, print buyers and anyone interested in learning more about printing. Topics include What Every Print Buyer Really Wants, The Search for Stability in a Printing Partner, Eco-Friendly Printing, and Finishing Touches for a Job Well Done. It’s been extremely successful and Wagner Design has been engaged to design another edition to be published later this summer.

Printwell was founded in 1983 by CEO Paul Borg, in a 1,000 sq. ft. office. From these humble beginnings the company has grown into one of the largest commercial printing operations in Michigan. Printwell has received numerous recognitions in recent years including 5 out of 6 consecutive annual “Best of Category” awards for heatset web from The Printing House Craftsmen Club. In 2010 they were honored with “Best in Category” for sheet-fed printing. Recently, Printwell achieved G7 certification for calibrating proofing and press equipment to standards set by IDEAlliance. With sheet-fed, half-heatset web, full-heatset web, and state-of-art digital printing, Printwell offers their customers a wide range of printing services.

Wagner Design provides a full range of creative design and advertising solutions for a wide spectrum of industries including high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, and web design, and has been featured in various design publications.

Ann Arbor, Michigan – Wagner Design Associates, an Ann Arbor advertising and graphic design firm, received a Silver ADDY® in the Ann Arbor Ad Club’s 2010 ADDY Awards competition.

The ADDY was awarded to Wagner Design for Ann Arbor SPARK’s 2009 Annual Report. The brochure style annual report features the tagline “fast. forward.” on the cover and throughout, and describes SPARK’s ongoing contribution to accelerating the pace of business growth in the Ann Arbor area. Motion blurred graphics evoke the feeling of speed, complementing the theme.

Sponsored nationally by the American Advertising Federation and locally by the Ann Arbor Ad Club, the ADDY Awards Competition recognizes and rewards creative excellence in the art of advertising. Beginning at the local level, in 200 markets nationwide, the ADDY’s three-tiered competition is the largest and most representative advertising awards program in the industry.

Ann Arbor SPARK’s mission is to be the driving force in establishing the Ann Arbor Region as a desired place for business expansion and location by identifying and meeting the needs of business at every stage, from those that are established to those working to successfully commercialize innovations.

Wagner Design provides a full range of creative design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, and web design, and has been featured in various design publications.

Ann Arbor, Michigan – Wagner Design Associates has completed several new marketing initiatives for the Michigan Institute for Clinical & Health Research (MICHR). The creative firm developed and coordinated branding for posters, presentations, social media graphics and e-mail marketing campaigns. Wagner Design, in conjunction with Barclay Consulting, also redesigned MICHR’s web site creating a clear, accessible interface that highlights resources available to U-M researchers through all stages of study.

MICHR’s mission is to enable and enhance clinical and translational research. It was created by the Regents of the University of Michigan in 2006, and received a Clinical and Translational Science Award from the National Institutes of Health in 2007, making them part of a national consortium of 55 research institutions sharing a common vision. Today, MICHR is moving medicine forward to improve health treatments and find cures by offering 360º support for U-M research teams conducting clinical studies.

Wagner Design provides a full range of creative graphic design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, and web design, and has been featured in various design publications.

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Ann Arbor, Michigan – In a competition of marketing materials for local economic development companies, Ann Arbor SPARK was awarded two first place wins for materials designed by Wagner Design Associates. The wins came in the categories of “print marketing materials” and “website” for populations between 100,001 and 500,000. The competition, sponsored by the Michigan Economic Developers Association (MEDA), is in its 5^th year. In 2009 the Lenawee Economic Development Corporation was awarded first place for “print marketing materials” designed by Wagner Design.

MEDA, an organization whose objective is to lead Michigan’s economic development through education, networking and advocacy on economic development, announced winners at an awards ceremony held in Traverse City on September 16^th.  All submissions were categorized by the size of the community represented by the economic development organization.  Then they were evaluated based on creativity, content and branding.

Ann Arbor SPARK’s mission is to be the driving force in establishing the Ann Arbor Region as a desired place for business expansion and location by identifying and meeting the needs of business at every stage, from those that are established to those working to successfully commercialize innovations.

Wagner Design provides a full range of creative graphic design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, web design, and has been featured in various design publications.

Contact:

Ann Arbor, Michigan – ­ A variety of marketing projects, including new logo and identity package development and web site design were recently produced by Wagner Design Associates for Premiere Land Services (PLS).  The newly created pieces will enhance marketing efforts and upgrade the company’s look to more accurately showcase the breadth of the company’s services. The new website can be viewed at www.plsco.com.

With recent expansion and company development, PLS now specializes in unparalleled resources, solutions and expertise for clients in the telecommunications and energy industries. PLS’s network of highly qualified professionals provides consulting services, oil and gas leasing, title research and curative, site acquisitions, surveying, and ROW permitting throughout the United States.

Wagner Design provides a full range of creative graphic design and advertising services to organizations in the high technology, retail, health care, financial, and academic sectors. The firm has won recognition and awards for its work in print collateral, direct mail, electronic communications, web design, and has been featured in various design publications.

Contact: